Rudie Obias is a Commerce Editor at Penske Media Corporation, where he covers music and audio, gaming, men’s fashion and lifestyle, travel, sports, entertainment and tech shopping coverage for Billboard as commerce lead. He also covers e-commerce at Variety, The Hollywood Reporter, Rolling Stone, Women’s Wear Daily and Footwear News. He first joined PMC in 2023 as a commerce writer. Previously, Mr. Obias worked in commerce and partnerships at Red Ventures, Yahoo!, Mashable and Mental Floss. He lives in Brooklyn, New York.