Twentieth Century Pictures
From the Audiovisual Identity Database, the motion graphics museum
Twentieth Century Pictures, Inc. (also known as 20th Century Pictures, Inc.) was an American independent film production company founded in 1933 by Joseph M. Schenck, former president of United Artists, and Darryl F. Zanuck from Warner Bros. Pictures. Their material was released theatrically under United Artists.
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Main Logo
Visuals:
- Opening: On a dark sky background, three rows of words, "20th", "CENTURY", and "PICTURES, INC.", apparently carved out of stone and/or metal, are seen. The words are stacked on top of each other, with similarly carved lines separating the rows. The "20th" is the biggest row, with "CENTURY" and "PICTURES, INC." a bit smaller. A circular stage-like structure juts out from the base of the stack, with a light below the structure that shines in front of it. There are pedestals on both sides of the stack, each with a non-moving searchlight. In the background, several searchlights scan the sky.
- Closing: Superimposed on a special background or sometimes on the last scene the film, the words "The End" fade in, with fonts that vary on different movies with the following closing texts: "A 20th Century Picture" and below in a smaller font "Released Thru United Artists".
Trivia: Two searchlights in the background can be seen bending, which is considered to be an impossible phenomenon.
Technique: The monument was created as a painting on several layers of glass, and the searchlights were traditionally animated frame-by-frame. This logo was designed by Emil Kosa, Jr. and animated by the company's special effects studio.
Audio: A seven-note marching drum intro leading into a 21-note full orchestra theme that ends with a horn flourish. The fanfare was composed and conducted by Alfred Newman, and has become one of the most famous pieces of music in cinema history. On some films, the first drum roll is cut off due to whatever surviving audio elements were used on the film print.
Audio Variants: There were at least two re-recordings of the fanfare that were different than the later re-recording used in the TCF logo. One of the two was used on 1935's Les Miserables and The Call of the Wild.
| Media Title | Date(s) of Release | Additional Note(s) |
|---|---|---|
| The Bowery | October 7, 1933 | Debut appearance |
| Broadway Thru a Keyhole | November 2, 1933 | |
| Blood Money | November 17, 1933 | |
| Advice to the Forlorn (Advice to the Lovelorn) | December 1, 1933 | |
| Gallant Lady | December 7, 1933 | |
| Moulin Rogue | January 10, 1934 | |
| The House of Rothschild | March 14, 1934 | |
| Looking for Trouble | March 29, 1934 | Plastered by the 1935 TCF logo |
| The Last Gentleman | April 28, 1934 | |
| Born to be Bad | May 18, 1934 | |
| Bulldog Drummond Strikes Back | August 15, 1934 | |
| The Affairs of Cellini | August 24, 1934 | |
| The Mighty Barnum | December 23, 1934 | |
| Clive of India | January 17, 1935 | |
| Folies Bergère de Paris | February 22, 1935 | |
| L'homme des Folies Bergère | May 10, 1935 | |
| Call of the Wild | August 9, 1935 | Final appearance |
In-Credit Logo
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Visuals: Superimposed over the film's opening background, at the bottom of the screen, the words "20TH", "CENTURY", and "PICTURES", carved out of stone are seen. The words are stacked on top of each other, with similarly carved lines separating the rows. The "20TH" is the biggest row, with "CENTURY" and "PICTURES" a bit smaller. A copyright notice reading "COPYRIGHT (year in Roman numerals) BY" and "20th CENTURY PICTURES INC." are on the left and right sides of the logo respectively.
Technique: A painting filmed by a cameraman.
Audio: The opening theme of the movie.
External Links
- Twentieth Century Pictures
on Wikipedia - Twentieth Century Pictures filmography
on IMDb - Twentieth Century Pictures
on Logopedia
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Twentieth Century Pictures |
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Categories:
- Logos with incomplete availability tables
- United States
- Film logos
- Production logos
- Film logos from the United States
- Production logos from the United States
- 20th Century Studios
- The Walt Disney Studios
- The Walt Disney Company
- Logos with music by Alfred Newman
- English-language logos
- Defunct companies and labels
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