Turner Home Entertainment

From the Audiovisual Identity Database, the motion graphics museum

Turner Home Entertainment was founded on July 29, 1986 by Turner Broadcasting System as its home video subsidiary. By 1995, after Turner itself acquired New Line Cinema and Castle Rock Entertainment, Columbia TriStar Home Video's deal to be New Line Home Video's exclusive marketing and sales agent expired, resulting in the immediate takeover of those duties by Turner Home Entertainment, though subsequently, under sub-license from Turner Home Entertainment, Columbia TriStar would be the exclusive VHS distributor for Castle Rock Entertainment for the first couple of years. Turner Home Entertainment also held the rights to shows by Hanna-Barbera and Cartoon Network and distributed PBS Home Video mass-market releases from 1994 to 1997. In 1997, a year after Turner merged with Time Warner (now Warner Bros. Discovery), Turner Home Entertainment was completely folded into Warner Home Video, although it remained active in a limited fashion until 1999.

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1st Logo (1986)

Visuals: On a black background, the Turner logo zooms in with the part of the "T" longer. Below "urner", there is the text "HOME ENTERTAINMENT".

Technique: Computer animation.

Audio: None.

Availability: Seen on the 1986 U.S. VHS release of The Great American Bash.

2nd Logo (1987-1991)

Visuals: On a dark red/black gradient background, the words "TURNER HOME ENTERTAINMENT" in a serif font, fly from the top of the screen, stopping in the middle. The logo has a blue/white gradient effect inside it, as well as a large fancy line curving around itself and forming the bridge in the "A". "NTERTAINMEN" are also underlined.

Technique: Computer animation.

Audio: A harsh, droning synth sound ("Bass Note Swell" from FirstCom Music's Production Elements music library, done on a Yamaha DX7 synthesizer and a Moog Taurus bass pedalboard).

Availability:

  • This logo can be seen on reprints of some RKO Home Video tapes and the original home video release of Laser Mission.
  • This logo is also seen without music during the documentary portion of Starrcade: The Essential Collection, a DVD set from World Wrestling Entertainment.

3rd Logo (1991-1994)

Visuals: On a space background, a blue filmstrip flies and becomes a blue light. Then, the words "TURNER", "HOME" and "ENTERTAINMENT", in the same font used in the previous logo, but in sky blue and in CGI, fly out one by one from the center of the screen and stop in the middle as a rocky background appears.

Variants:

  • The logo plays normally, but it is half-superimposed onto a background with two men riding on horses at dusk.
  • An international version exists, which has the logo start halfway in, forming on a black background before a purple reflective sphere appears below it. "INTERNATIONAL" in spaced out plain white letters then fades in, also having a reflection.
    • A still version of the "INTERNATIONAL" variant of the above (albeit on a black background) also exists, which is seen on the preview for Tom and Jerry Kids included on the 1992 UK VHS release of The Banana Splits and Friends Show, the 1993 UK VHS releases of Tom and Jerry: The Movie (1992), and Fun With the Flintstones, and the 1994 UK VHS release of Scooby-Doo: What A Night For A Knight, among others.
    • A version without the word "INTERNATIONAL" also exists, which can be found on various WCW VHS releases, where after the logo forms, the text flips to the start of the program.

Technique: CGI.

Audio: A chorus tune and a drumbeat, followed by four chorus notes when the words fly out one by one.

Audio Variant: Sometimes, the logo is silent, mostly on the "INTERNATIONAL" variant.

Availability: Seen on Turner VHS releases from the time-period.

  • Examples include Reflections on Citizen Kane: Fifty Years and Tom & Jerry Kids VHS releases, among many others.
  • The half-superimposed variant comes from a John Wayne promo on the VHS release of Montana.
  • The "INTERNATIONAL" variant of this logo can be found on UK and international VHS releases, such as the 1992 release of The Banana Splits and Friends Show, the 1994 releases Top Cat: The Golden Fleecing, Yakky Doodle: Out of Luck, Duck, A Flintstone Family Christmas (1993), Dastardly and Muttley: Home Sweet Homing Pigeon, and Scooby-Doo: What A Night For A Knight, the 1995 release of Yogi the Easter Bear (1994), and The Flintstones: Dino's Two Tales, the 1996 release Wacky Races: Bumper Edition, and the 1997 release The Perils of Penelope Pitstop: Bumper Edition, from First Independent, and also on the Japanese LaserDisc release Fender Bender 500: Volume 1.

4th Logo (1994-1999)

Visuals: A white outlined representation of a mansion stands on a black background. Underneath, in white are the words "TURNER HOME ENTERTAINMENT". The shadows against the house shift from right to left.

Trivia: This is basically a modified version of the Turner Pictures logo.

Variants:

  • A still version of the logo exists, which can be found on some early releases, and a different font is also used as well.
  • Some promos would have the mansion in an oval, just like the print logo.
  • Another promo variant exists, where it has the mansion in the oval but after the animation ends, the "TURNER HOME ENTERTAINMENT" text turns brown just like the Turner Pictures logo. This can be found on the 1996 U.S. VHS release of Jonny Quest Vs The Cyber Insects.
  • Another promo variant also exists, where it has the regular logo but it's still and has "Also from" above it. It can be found on the 1996 U.S. VHS release of Classic Jonny Quest.
  • A variant exists where "Coming Soon To Home Video From..." in yellow appears in a black background, then it fades to the Turner Home Entertainment logo.
  • A variant where the logo is next to the Hanna-Barbera logo also exists.
  • Another variant exists where the logo is small during a promo.
  • Yet another promo variant exists where, in a yellow-blue gradient background, there is "And now an important message from KINDERVISION AND TURNER HOME ENTERTAINMENT", along with the mansion animating like usual.

Technique: Traditional animation produced by Jerry Lieberman Productions.

Audio: A single, somber tone with birds chirping. When the shadow shifts to the left, a bell tolls.

Audio Variants:

  • The still version is silent.
  • The version with the oval and the text turning brown has a "rattling" noise, followed by a cartoony "plunk" sound effect.
  • The "Coming Soon To Home Video From..." variant has an announcer but no background music.

Availability:

  • This logo can be seen on several early-mid '90s Cartoon Network Video VHS releases.
  • New Line Home Video releases from this period have this logo too, such as Mortal Kombat, Safe Passage, Seven, Barcelona, The Mask, Dumb and Dumber, Friday, Embrace of the Vampire, and The Adventures of Pinocchio.
  • It is also seen on 1994-1997 PBS Home Video releases such as Adventures from the Book of Virtues and the Ken Burns documentary Baseball.
  • The still version is seen on most RKO Video Collection releases from this period, as well as some Flintstones U.S. VHS releases, In Search of Dr. Seuss, and the two-tape VHS release of Gettysburg.
  • The promo variant with the oval can be seen on PBS Home Video releases issued through Warner Resound.
  • The "Coming Soon To Home Video from..." variant is seen on the VHS release of Timeless Tales: The Emperor's New Clothes.
  • The variants with the Hanna-Barbera logo are seen on promos for Hanna-Barbera releases.
  • The Kindervision variant can be seen on a promo on the U.S. VHS release of A Flintstones Christmas Carol.

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Bumper (1994-1997)

Visuals: On a shimmering blue CGI curtain background, there are the words "AND NOW, OUR FEATURE PRESENTATION" in a gold 3D font. The words then shimmer.

Trivia: The shimmering curtain part originated in 1989 as graphics used for promos on the then-new TNT cable network (also owned by Ted Turner); the curtain's color varied depending on the promo (the known colors were blue, red, light yellow, and plaid). The same graphics were also used for the first few years of the European TNT Classic Movies (which later became TCM). They were also reused for the World Premiere Toon-In special (hosted by Space Ghost; alternatively known as the Space Ghost Coast to Coast episode "President's Day Nightmare") simulcast across TBS, TNT and Cartoon Network in 1995 (during the intro as photos of the creators of the World Premiere Toons and the members of the Council of Doom were displayed).

Technique: Shining effects.

Audio: None.

Availability: Seen on feature film releases from Turner Home Entertainment such as The Swan Princess and some of their compilation releases such as Classic Jonny Quest tapes, as well as Columbia TriStar/Castle Rock co-releases on video such as Alaska, Othello, and Forget Paris. It would eventually be followed by Turner's "This film has been modified to fit your screen" and "Closed captioned" screens.

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1st ID (1987-1994)

Visuals: On a blue/black gradient background, there is a large white Closed Captioned logo (the "TV Speech Balloon" symbol) with a gray drop shadow set in the middle. It then zooms out to the left and then to the lower right of the screen and the following white words (also with gray drop shadow) fade in on the left:

CLOSED CAPTIONED
FOR THE HEARING IMPAIRED

Technique: Zooming and fading effects.

Variant: On some tapes, the background is green/black gradient, the Closed Captioned logo zooms out to the lower left, and the text fades in on the right. Sometimes, however, it is a blue/black gradient with a blue line pattern instead for the background.

Audio: None.

Availability: Seen on Turner Home Entertainment releases from 1987 to 1994, such as Ken Burns' Baseball.

2nd ID (1994-1997)

Visuals: On a black background is the secondary Closed Captioned logo (the letters CC inside a box) in white. Below the logo is the following white text:

Closed Captioned
for the hearing impaired.

Technique: A still, computerized graphic.

Audio: None.

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Screen (1987-1991)

Visuals: There is the Warning screen scrolling up. On a black background is the red word "WARNING" in 3D. Below is the white warning text in larger print. It looks similar to the MGM/UA Home Video warning used in the 1980s.

Technique: 2D computer animation.

Audio: None.

Hanna-Barbera Home Video
RKO Home Video
Turner Home Entertainment
Warner Bros. Home Entertainment
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