Toho Visual Entertainment

From the Audiovisual Identity Database, the motion graphics museum

Toho Visual Entertainment (formerly Toho Video) is the home entertainment arm of Toho that was founded in 1978. They did not use a logo until 1983. Instead, its releases go straight to the movie logo of the era.

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Toho Video

1st Logo (1983-1991)

Visuals: The screen pans out of a light blue ball that appears over a dark blue gradient background. Then, the glass letters of "TOHO VIDEO" spin from the ball, in an Art Deco font. Then, the same text, in straight form appears with a red 3D outline zooms out, and then the gradient background disappears, leaving a rainbow trial of circular lights that settle above the 3D text. Then, it zooms out and flashes, revealing the Toho logo, via a light flash, and the text becomes metallic gold with a drop shadow.

Technique: CGI, made by Japan Computer Graphics Lab.

Audio: Ascending whooshes and chimes.

Availability: Seen on many Toho Video releases from the era like Jun and Seito Shokun.

2nd Logo (1991-2006)

Visuals: On a black background, a white oval wipes in to reveal the white word "TOHO". Then, it stops, and then the oval promptly turns into a "O". The word zooms out, and then the word "VIDEO" zooms in, and then a box appears, and turns the "TOHO" text into a white rectangle with black text.

Technique: CGI.

Audio: A crystallized synthesizer theme that ends in a hit.

Availability: Seen on Toho Video releases from the era like Yu Yu Hakusho: The Movie and Kirara.

Toho DVD

Logo (1999-2009)

Visuals: On a black background, the Toho DVD logo (consisting of the metallic silver word "DVD", with some segmented lines, alongside the word "TOHO" spread out to fit the word) falls down to the center, and then the logo shines, and then the logo turns white.

Technique: CGI.

Audio: Some whooshes, and a synthesized theme, followed by some chimes at the end.

Availability: Seen on Toho DVD releases from the era like Early Reins.

Toho Visual Entertainment

Logo (2009-)

Visuals: On a black background, a number of squares draw in, and then flashes to form a series of light blue squares that rotate to the center, and then the squares form the word "TOHO" in a blocky font, which then turn white, and some more squares form the word "Visual Entertainment" below, and the square draws in, and then fills it up with light blue while the outline draws in.

Technique: 2D computer animation.

Audio: Same as the Toho DVD logo.

Availability: Seen on all Toho Visual Entertainment DVDs and Blu-rays like Drunken Angel and Moteki. It also appears on the U.S. DVD and Blu-ray release of Godzilla Minus One.

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Screen (1983- )

Visuals: On a blue (1983-1991) or black (1991-present) background, there is this warning text in the center:

1983-1991

このビデオテープの複製・
改変は法律によって禁じ
られております。
又、営業を目的とした放映・
興行, その他の類似行為は
固くお断りします。


1991-2006 (VHS)

このビデオグラムの複製
改変は法律によって禁じ
られております。
又、営業として上映する
には、著作権者の特別の
許諾が必要です。


1999-2009 (DVD)

このDVDビデオの複製改変
及び営業としての上映など、
家庭で視聴する以外の使用は、
法律によって禁じられており
ます。


2009-present

このビデオグラムは家庭内における私的再生に
用途を限って販売又は頒布されています。
輸出や転売など流通に供することはできません。
法律で認められている場合を除き、権利者に
無断での、複製、 インターネットへのアップロード、
上映などの行為は、厳しい刑事罰及び民事制裁の
対象となります。

Technique: A still computerized/digital graphic.

Audio: None.

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