Playtone

From the Audiovisual Identity Database, the motion graphics museum

This is the production company of Tom Hanks and Gary Goetzman formed in 1998. The company's name and logo originate from the fictional record label Playtone Records from Hanks' 1996 directorial debut, That Thing You Do!. The success of the film served as a springboard to launch an actual Playtone Records label.

1st Logo (September 9, 2001-)

Visuals: On a black background, a colored oval with the text "PLAY•TONE" on it zooms in and shakes vigorously, then it stops and fades out.

Variants:

  • On TV shows, the logo is still.
  • Two main color schemes are used:
    • A green oval with the dot in between "PLAY" and "TONE" being blue.
    • A yellow oval with the entire text in black.

Technique: 2D computer animation.

Audio: It depends on the variant, but most themes involve a four-note ascending theme, followed by a held-out last note (based on the final five notes of "That Thing You Do!" written by Fountains of Wayne bassist Adam Schlesinger and performed by the fictitious band The Wonders):

  • The My Big Fat Greek Wedding films: The drums are sampled from the original "That Thing You Do!" recording and the five-note theme is played on a mandolin, followed by a short accordion tune.
  • The Ant Bully: A version of the above theme but played with different instruments.
  • The Circle: The entire theme is sampled from the original "That Thing You Do!" recording.
  • Otherwise, it uses the opening/closing theme of the movie/show, or silence.
Availability

Edit Table

Media Title Date(s) of Release Additional Note(s)
Band of Brothers
September 9-November 4, 2001
First appearance
HBO mini-series
Still variant
My Big Fat Greek Wedding
April 19, 2002
First theatrical appearance of the animated logo
Custom audio variant
My Big Fat Greek Life
February 24-April 13, 2003
CBS series
Still variant
Uses CBS generic theme on original airings
The Polar Express
November 10, 2004
 
Magnificent Desolation: Walking on the Moon
September 22, 2005
Custom variant
Neil Young: Heart of Gold
February 10, 2006
 
Big Love
March 12, 2006-March 20, 2011
HBO series
Season 1 uses the still variant
Seasons 2-5 uses the custom variants
The Ant Bully
July 28, 2006
Audio variant
Starter for 10
November 10, 2006 (UK)
Custom variant (start of film)
Print logo variant (end of film)
Charlie Wilson's War
December 21, 2007
Custom variant
John Adams
March 16-April 27, 2008
HBO miniseries
Still variant
Mamma Mia!
July 18, 2008
Custom variant (end of film)
City of Ember
October 10, 2008
Custom variant (end of film)
The Great Buck Howard
March 20, 2009
Custom variant
Where the Wild Things Are
October 16, 2009
Custom variant (end of film)
Larry Crowne
July 1, 2011
Custom variant
Electric City
July 17, 2012
Yahoo series
Custom variant
The Sixties
May 29-August 14, 2014
CNN miniseries
The Seventies
June 11-August 13, 2015
CNN miniseries
The Eighties
March 31-June 30, 2016
CNN miniseries
A Hologram for the King
April 22, 2016
Custom variant
The Circle
April 28, 2017
Audio variant
The Ninties
July 9-August 17, 2017
CNN miniseries
The 2000s
July 8-August 19, 2018
CNN miniseries
Mamma Mia! Here We Go Again
July 20, 2018
Custom variant
The Movies
July 7-August 18, 2019
CNN miniseries
The 2010s
May 7-July 2, 2023
CNN miniseries


2nd Logo (September 25, 2008-)

Visuals: On a black background, a brown Playtone logo made of scratched metal emerges from the darkness. It either is still or zooms in before stopping.

Technique: CGI. This logo was done by Wes Ball, who also worked on the Big Love and Charlie Wilson's War variants of the previous logo

Audio: None or the opening/closing theme of the movie/show.

Availability: Seen on City of Ember, Game Change, Parkland, Greyhound, and A Man Called Otto, among others. It was also seen on the miniseries The Pacific, Olive Kitteridge, and Masters of the Air. Used in tandem with the previous logo.

Cookies help us deliver our services. By using our services, you agree to our use of cookies.