Jayanthi Films

From the Audiovisual Identity Database, the motion graphics museum

Jayanthi Films was a Madurai-based film production company from India founded in 1957.[1]

Logo (January 14, 1970-April 14, 1991)

Visuals: On a black background, there is a dark object with a red light behind it. It turns clockwise, facing the screen. It then lightens up during that, revealing a connected red "JF" that is 3D with two horses galloping and two dancers. Below it is a pedestal in red with a stacked, sans-serif text "JAYANTHI FILMS (MADURAI) PRIVATE LTD" in white.

Variant: A different logo was used in Anbu Sagodharargal. Here, the logo is animated similarly to the regular logo, but the camera is shot at a higher angle, and the "JF" and the company name have a shiny effect, where the said company name this time reads "JAYANTHI FILMS". The sequence is also shorter and in B&W.

Technique: Live-action model work and practical effects.

Audio: A triumphant horn fanfare.

Audio Variants:

  • The Anbu Sagodharargal version has the other half of the fanfare cut off.
  • On Adhikari, the new soundtrack starts with a peaceful bansuri melody with a faint xylophone accompaniment, which then quickly transitions to a bombastic, rising 9-note orchestral stinger with a loud brass finish.
Availability

Edit Table

Media Title Date(s) of Release Additional Note(s)
Mattukkara Velan
January 14, 1970
Debut appearance
Raman Thediya Seethai
April 13, 1972
 
Anbu Sagodharargal
May 4, 1973
Alternative logo
Sivagamiyin Selvan
Janaury 26, 1974
 
Adhikari
April 14, 1991
Final appearance, different soundtrack used


References

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