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Fleischer Studios
Fleischer Studios was an animation studio founded by brothers Max and Dave Fleischer in 1929 (as a successor to their earlier Inkwell Studios). In its prime, it was a chief competitor to Walt Disney Productions and is renowned for creating original characters like Betty Boop and for animating popular comic-strip characters such as Popeye the Sailor and Superman. In 1942, Fleischer Studios, once the primary rival to Disney, underwent a transformative collapse that led to its permanent dissolution on July 3, 1942. After years of financial struggle and personal friction between founders Max and Dave Fleischer, their parent company, Paramount Pictures, seized full control and reorganized the facility into Famous Studios.
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| 1st Logo (February 5, 1929-July 11, 1941; December 6-12, 1980) | 2nd Logo (August 26, 1937-September 4, 1942) |
Visuals: Basically an in-credit title card, which has the following text "Max Fleischer Presents" the series name, in very big letters and varying font (depending on which series it is).
Variants:
- Starting in 1934, the text is changed to "A Max Fleischer Cartoon" with the text "Adolph Zukor Presents" added on the top.
- On Color Classics, the text says "A Max Fleischer Color Classic". In 1936, the text "IN TECHNICOLOR" is added on the bottom.
- Starting in 1939, the text "Adolph Zukor" is changed to "Paramount".
- There's a French version saying "Adolph Zukor présente un dessin animé en couleurs de Max Fleischer" for Color Classics, but for black and white cartoons saying "Adolph Zukor présente un dessin animé de Max Fleischer".
- Associated Artists Productions (Popeye The Sailor): Everything is redrawn in color.
U.M.&M. edited-for-TV variation: When U.M.&M. got the pre-1950 Paramount cartoon library in 1955, they edited out absolutely all the original titles, the logos included, being replaced with their own cards, sometimes it replaces the Paramount copyright stamp with the U.M.&M. Television copyright stamp.
- National Telefilm Associates: NTA had a not-so-professional mean of plastering the Paramount logos and references, by just pasting their logo over the original negative with no transition whatsoever, while black banners were there to cover the rest of the titles where was the case.
Technique: A painting filmed by a camera.
Audio: The theme of the cartoon.
Availability: Seen on Screen Songs, Talkartoons, Betty Boop, Popeye, and Color Classics.
- It made its final overall appearance in the 1980 film Popeye.
Visuals: Basically an in-credit title card, which has the following text "Adolph Zukor Presents A Max Fleischer Cartoon" the series name, in very big letters and varying font (depending on which series it is).
Variants:
- Color cartoons would have the following additional text on the bottom, below everything:
IN TECHNICOLOR And in later cartoons:in TECHNICOLOR - Starting in 1939, the text "Adolph Zukor" is changed to "Paramount".
- Starting in 1942, the text "A Max Fleischer Cartoon" was removed.
- Associated Artists Productions (Popeye The Sailor):
- Black-and-white shorts (1939-1942) have a simple, grey background. The following text hangs from the near top, written in very huge letters:
A MAX FLEISCHER CARTOON with "Popeye" being written a bit wiggly. Below, on the very bottom, reads:Popeye THE SAILOR by arrangement with KING FEATURES SYNDICATE, Inc. A small, line is centered between these two text elements. On the 80s redrawn versions made by Turner for Cartoon Network. - It was used incorrectly in the redrawn of "Cartoons Ain't Human".
- Black-and-white shorts (1939-1942) have a simple, grey background. The following text hangs from the near top, written in very huge letters:
U.M.&M. edited-for-TV variation: When U.M.&M. got the pre-1950 Paramount cartoon library in 1955, they edited out absolutely all the original titles, the logos included, being replaced with their own cards, sometimes it replaces the Paramount copyright stamp with the U.M.&M. Television copyright stamp.
- National Telefilm Associates: NTA had a not-so-professional mean of plastering the Paramount logos and references, by just pasting their logo over the original negative with no transition whatsoever, while black banners were there to cover the rest of the titles where was the case.
Technique: A painting filmed by a camera.
Audio: The theme of the cartoon.
Availability: Seen on Color Classics, Betty Boop, Superman, and Popeye.
- Public domain home video releases of Superman cartoons also retain this logo.
- While the first offical Famous Studios short was "You're a Sap, Mr. Jap" on 7 August 1942, the name of the studio wasn't mentioned in the titles until "Showdown" and "A Hull of a Mess", both released on 16 October on the same year.
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Fleischer Studios |
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