ATI Technologies

Founded in 1985 in Canada, ATI was one of the leading companies in the visual processor market. ATI was purchased by AMD in 2006 and the branding was phased out in 2010.

1st Logo (1990s)

Visuals: On a black background, there is the stylized "ATi" wordmark in 3D, with the "®" symbol appearing to the left of the logo. The word "TECHNOLOGIES INC.", which is inside an oval, is seen below the logo.

Technique: A sprite-based graphic.

Audio: None.

Availability

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Media Title	Platform(s)	Date(s) of Release	Additional Note(s)
Super Bubsy	PC	1993
Mortal Kombat 3	PC	1996

2nd Logo (Early 2000s-2007)

Visuals: There is a red box on a white background. Inside the box there is a modified version of the ATi logo in white, with the letters being now disconnected. A copyright notice appears below.

Variants:

• An animated version exists. On a moving Matrix-like background, several rays wipe in the red box to form the ATi logo.
• On RollerCoaster Tycoon 3, the logo is centered and there's no copyright notice.

Technique: A still, computerized graphic.

Audio: None.

Availability

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Media Title	Platform(s)	Date(s) of Release	Additional Note(s)
RollerCoaster Tycoon 3	PC	November 2, 2004	Still logo.
Freedom Force vs. the Third Reich	PC	March 8, 2005

3rd Logo (August 22, 2008-October 2, 2009)

ImageVideo

Visuals: On a black background, a red splash effect reveals the ATI logo which zooms out. "RADEON" shines in, as a box fades in with a red and black part and a silver outline, and the logo and "RADEON" ease up into the red part. "PREMIUM GRAPHICS" fades in the black part, and the silver outline shines.

Technique: CGI.

Audio: Whoosh sounds.

Availability

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Media Title	Platform(s)	Date(s) of Release	Additional Note(s)
S.T.A.L.K.E.R.: Clear Sky	PC	August 22, 2008
S.T.A.L.K.E.R.: Call of Pripyat	PC	October 2, 2009