British American Tobacco p.l.c. (LON:BATS)
4,432.00
-45.00 (-1.01%)
Oct 23, 2026, 4:39 PM BST
LON:BATS Stock Forecast
Stock Price Forecast
According to 13 analysts polled by S&P Global, LON:BATS stock has a consensus rating of "Buy" and an average price target of 5,154p. The average 1-year stock price forecast is 16.29% higher than the current stock price, while the lowest is 3,800p (-14.26%) and the highest is 5,600p (+26.35%).
Price Target: 5,154p (+16.29%)
Analyst Consensus: Buy
Price Target
ChartAnalyst Ratings
The average analyst rating for LON:BATS stock is "Buy". This means that analysts believe this stock is likely to outperform the market over the next twelve months.
Recommendation Trends
| Rating | May '26 | Jun '26 | Jul '26 | Aug '26 | Sep '26 | Oct '26 |
|---|---|---|---|---|---|---|
| Strong Buy | 6 | 6 | 7 | 8 | 8 | 8 |
| Buy | 2 | 2 | 2 | 2 | 3 | 3 |
| Hold | 1 | 2 | 2 | 2 | 1 | 1 |
| Sell | 1 | 1 | 1 | 1 | 1 | 1 |
| Strong Sell | 0 | 0 | 0 | 0 | 0 | 0 |
| Total | 10 | 11 | 12 | 13 | 13 | 13 |
Latest Forecasts
| Analyst | Firm | Rating | Rating | Action | Price Target | Upside | Date |
|---|---|---|---|---|---|---|---|
| Barclays | Barclays | Buy Reiterates 5,400p | Buy | Reiterates | 5,400p | +21.84% | Oct 5, 2026 |
| Deutsche Bank | Deutsche Bank | Buy Reiterates 5,100p | Buy | Reiterates | 5,100p | +15.07% | Oct 1, 2026 |
| Citi | Citi | Buy Reiterates n/a | Buy | Reiterates | n/a | n/a | Oct 1, 2026 |
| Jefferies | Jefferies | Buy Maintains 5,600p | Buy | Maintains | 5,600p | +26.35% | Sep 30, 2026 |
| Morgan Stanley | Morgan Stanley | Buy Maintains 5,050p | Buy | Maintains | 5,050p | +13.94% | Sep 30, 2026 |
Financial Forecast
Revenue This Year
26.16B
from 25.61B
Increased by 2.15%
Revenue Next Year
27.09B
from 26.16B
Increased by 3.56%
EPS This Year
3.62
from 3.52
Increased by 2.70%
EPS Next Year
3.87
from 3.62
Increased by 6.90%
EPS and Forward PE are based on non-GAAP adjusted numbers. Financial currency is GBP.