Peter Moore

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Peter Moore

Place of birth: Liverpool, United Kingdom
Date of birth: 1955 (age 70–71)
Employment history: Sega of America
Role(s): Executive
Education: Keele University, United Kingdom; California State University, Long Beach

Peter Moore (born 1955 in Liverpool, England) is best known for his position as Corporate Vice-President of Microsoft's Interactive Entertainment Business division, which includes the Xbox and Xbox 360 game consoles and also president of SEGA of America. Moore announced his resignation from Microsoft on July 17, 2007 to take over the EA Sports division of Electronic Arts California^[1]

History

Moore holds a Bachelor’s Degree from Keele University, England, and a master’s degree from California State University, Long Beach.

Sega

After working for Patrick USA, the U.S. subsidiary of the popular French company, and then Reebok, Peter Moore rose to prominence at Sega, being a big figure in the company's North American operations during the Dreamcast era. Moore played a pivotal acting role in the company’s decision to change its business strategy to become a platform-agnostic software publisher. At the time of leaving in 2003, Moore was president and COO of Sega of America.

Microsoft

In 2003, Microsoft hired Moore to help the Xbox compete with other next generation consoles. Microsoft CEO Steve Ballmer had been frustrated by the low market share of Xbox (then stalled at 23% in the United States), and heavily courted Moore based on his experiences with the Sega Dreamcast^[2]

Electronic Arts

On July 17, 2007, Electronic Arts announced that Peter Moore would be leaving Microsoft to head the sports division at Electronic Arts^[3]. Moore reportedly wanted to move back to the San Francisco Bay area to live with his family, which was possible with EA. His position as Vice President of Interactive Entertainment Business at Microsoft was filled by Don Mattrick^[4].

Miscellaneous

Peter Moore is also famous for having tattoos of Halo 2 and Grand Theft Auto IV that he used when announcing the respective games. However, while the Halo 2 Release date became a reality, the release date of Grand Theft Auto IV (Originally October 16, 2007) did not. Some sources claim that the Halo 2 tattoo was not permanent^[5] and others have reported that Moore still has it^[6]. It is unknown if the Grand Theft Auto IV tattoo is permanent.

Moore also reportedly endorsed the Wii console as an alternative over the PlayStation 3, claiming that for the price of one PlayStation 3 (US$600 at the time), the consumer can buy both the Xbox 360 and Wii^[7].

Moore has been proud of the success of the Sega Dreamcast game console and the satisfaction that owners still express today; including fans of the Shenmue game franchise, which Moore describes as the most vocal fan base during his career at Sega. Moore disclosed to GamingSteve.com that at a security checkpoint at Chicago O'Hare International Airport, a TSA security agent said "I don't need to see your passport. You're the asshole that gave away Shenmue to Xbox^[8].

Peter Moore portrayed a zombie in the film adaptation of House of the Dead along with producer of the original game, Rikiya Nakagawa. Both are credited at the end of the film under "Special Thanks".

Production history

The House of the Dead 2 (Dreamcast; 1999) — Special Thanks ^[9]
Sega Bass Fishing (Dreamcast; 1999) — Special Thanks ^[10]
NFL 2K (Dreamcast; 1999) — Special Thanks - Sega of America ^[11]
NBA 2K (Dreamcast; 1999) — Special Thanks - Sega of America
Zombie Revenge (Dreamcast; 1999) — Special Thanks ^[12]
Virtua Striker 2 Ver. 2000.1 (Dreamcast; 1999) — Special Thanks ^[13]
Space Channel 5 (Dreamcast; 1999) — Special Thanks to
Shenmue (Dreamcast; 1999) — Unknown role ^[14]
Sega Swirl (Dreamcast; 2000) — Special Thanks ^[15]
NHL 2K (Dreamcast; 2000) — Special thanks to ^[16]
Sega GT (Dreamcast; 2000) — Special Thanks
Samba de Amigo (Dreamcast; 2000) — Special Thanks
Skies of Arcadia (Dreamcast, 2000; GameCube, 2002) — Special Thanks
18 Wheeler: American Pro Trucker (Dreamcast; 2000) — Special Thanks ^[17]
Quake III Arena (Dreamcast; 2000) — Special Thanks ^[18]
Metropolis Street Racer (Dreamcast; 2000) — Special Thanks ^[19]
Daytona USA 2001 (Dreamcast; 2000) — Special Thanks ^[20]
Phantasy Star Online (Dreamcast; 2000) — President & COO
Web Browser 2.0 (Dreamcast; 2000) — Special Thanks
Sega Smash Pack Volume 1 (Dreamcast; 2001) — Special Thanks ^[21]
Confidential Mission (Dreamcast; 2001) — Special Thanks ^[22]
Phantasy Star Online Ver. 2 (Dreamcast; 2001) — President & Coo ^[23]
Sonic Adventure 2 (Dreamcast; 2001) — Executive Management ^[24]
Outtrigger (Dreamcast; 2001) — Special Thanks ^[25]
Floigan Bros. Episode 1 (Dreamcast; 2001) — Special Thanks ^[26]
Alien Front Online (Dreamcast; 2001) — Special Thanks ^[27]
World Series Baseball 2K2 (Dreamcast; 2001) — Special Thanks ^[28]
Sega Bass Fishing 2 (Dreamcast; 2001) — Special Thanks ^[29]
NCAA College Football 2K2 (Dreamcast; 2001) — Special Thanks ^[30]
Ooga Booga (Dreamcast; 2001) — Special Thanks ^[31]
NFL 2K2
- Special Thanks ^[32] — Dreamcast (2001)
- President & COO ^[33] — PlayStation 2 (2001)
Virtua Tennis 2 (Dreamcast ^[34], 2001; PlayStation 2 ^[35], 2002) — Special Thanks
Bomberman Online (Dreamcast; 2001) — Special Thanks ^[36]
Rez (PlayStation 2; 2001) — Special Thanks ^[37]
Columns Crown (Game Boy Advance; 2001) — Special Thanks ^[38]
Sonic Advance (Game Boy Advance; 2001) — Executive Management ^[39]
Sonic Adventure 2: Battle (GameCube; 2001) — Executive Management
NBA 2K2 (PlayStation 2; 2002) — Special Thanks
NHL 2K2 (Dreamcast; 2002) — Special Thanks ^[40]
Baseball Advance (Game Boy Advance; 2002) — Special Thanks
Gunvalkyrie (Xbox; 2002) — Special Thanks
World Series Baseball (Xbox; 2002) — Special Thanks
Beach Spikers: Virtua Beach Volleyball (GameCube; 2002) — Special Thanks
NCAA College Football 2K3 (PlayStation 2; 2002) — Special Thanks ^[41]
Phantasy Star Online Episode I & II (GameCube, 2002; Xbox, 2003) — President & COO
Sega Smash Pack (Game Boy Advance; 2002) — Special Thanks
NBA 2K3 (GameCube; 2002) — Special Thanks
ToeJam & Earl III: Mission to Earth (Xbox; 2002) — Unknown role
Sonic Mega Collection (GameCube; 2002) — President & COO ^[42]
NHL 2K3 (Xbox; 2002) — Special Thanks
Shinobi (PlayStation 2; 2002)
- Unknown role
- SPECIAL THANKS ^[43]
Sega Rally Championship (Game Boy Advance; 2002) — Unknown role
Sonic Advance 2 (Game Boy Advance; 2002) — Executive Management ^[44]
World Series Baseball 2K3 (PlayStation 2, Xbox; 2003) — Special Thanks ^[45]
Condemned (Xbox 360; 2005)
- Special SEGA Thanks
- Special Thanks ^[46]
Propeller Arena: Aviation Battle Championship (Dreamcast; unreleased) — SOAD

Magazine articles

Main article: Peter Moore/Magazine articles.

Photographs

Main article: Photos of Peter Moore

External links

References

Presidents of Sega Enterprises USA
Gene Lipkin (1985-1986) \| Ned DeWitt \| Tom Petit (1988-1994) \| Alan Stone (1994-1996) \| Howell Ivy (1996-2004) \| Co-president: David Rosen (1985-1996)
Presidents of Sega of America
Bruce Lowry (1986-1989) \| \| Michael Katz (1989-1990) \| Tom Kalinske (1990-1996) \| Bernie Stolar (1998-1999) \| Peter Moore (1999-2003) \| Hideaki Irie (2003-2005) \| Simon Jeffery (2005-2009) \| Mike Hayes (2009-2012) \| John Cheng (2012-2018) \| Ian Curran (2018) Co-president: David Rosen (1986-1996)

[http:.2F.2Fhome.businesswire.com.2Fportal.2Fsite.2Fgoogle.2Findex.jsp.3FndmViewId.3Dnews_view.26newsId.3D20070717006237.26newsLang.3Den-1] ttp://home.businesswire.com/portal/site/google/index.jsp?ndmViewId=news_view&newsId=20070717006237&newsLang=en

[http:.2F.2Fmoney.cnn.com.2F2005.2F11.2F21.2Ftechnology.2Fmoore_biz20_1205.2Findex.htm-2] ttp://money.cnn.com/2005/11/21/technology/moore_biz20_1205/index.htm

[http:.2F.2Fsec.gov.2FArchives.2Fedgar.2Fdata.2F712515.2F000119312507156469.2Fdex101.htm-3] ttp://sec.gov/Archives/edgar/data/712515/000119312507156469/dex101.htm

[http:.2F.2Fwww.majornelson.com.2Farchive.2F2007.2F07.2F17.2Fthe-one-where-peter-moore-says-goodbye.aspx-4] ttp://www.majornelson.com/archive/2007/07/17/the-one-where-peter-moore-says-goodbye.aspx

[http:.2F.2Fblog.seattlepi.nwsource.com.2Fmicrosoft.2Farchives.2F002686.html-5] ttp://blog.seattlepi.nwsource.com/microsoft/archives/002686.html

[http:.2F.2Fkotaku.com.2Fgaming.2F.2Fyes-that-halo-tattoo-is-real-173052.php-6] ttp://kotaku.com/gaming//yes-that-halo-tattoo-is-real-173052.php

[https:.2F.2Fweb.archive.org.2Fweb.2F20090114090746.2Fhttp:.2F.2Fwww.gamedaily.com.2Farticles.2Ffeatures.2Fpeter-moore-shoots-the-breeze-at-e3.2F68965.2F.3Fbiz.3D1-7] ttp://www.gamedaily.com/articles/features/peter-moore-shoots-the-breeze-at-e3/68965/?biz=1 (Wayback Machine: 2009-01-14 09:07)

[http:.2F.2Fwww.gamingsteve.com.2Farchives.2F2006.2F06.2Fgaming-steve-ep-53.php-8] ttp://www.gamingsteve.com/archives/2006/06/gaming-steve-ep-53.php

[:File:THotD2_DC_US_Manual.pdf_p25-9] 9.0 ^9.1 File:THotD2 DC US Manual.pdf, page 25

[:File:SegaBassFishing_DC_US_Manual.pdf_p19-10] 10.0 ^10.1 File:SegaBassFishing DC US Manual.pdf, page 19

[:File:NFL2K_DC_US_Manual.pdf_p22-11] 11.0 ^11.1 File:NFL2K DC US Manual.pdf, page 22

[:File:ZR_DC_US_Manual.pdf_p30-12] 12.0 ^12.1 File:ZR DC US Manual.pdf, page 30

[:File:VirtuaStriker2_DC_US_Manual.pdf_p24-13] 13.0 ^13.1 File:VirtuaStriker2 DC US Manual.pdf, page 24

[:File:Shenmue_DC_US_Manual.pdf_p38-14] 14.0 ^14.1 File:Shenmue DC US Manual.pdf, page 38

[:File:Sega_Swirl_DC_credits.pdf_p-15] 15.0 ^15.1 File:Sega Swirl DC credits.pdf

[:File:NHL2K_DC_US_Manual.pdf_p29-16] 16.0 ^16.1 File:NHL2K DC US Manual.pdf, page 29

[:File:18wheeler_dc_us_manual.pdf_p20-17] 17.0 ^17.1 File:18wheeler dc us manual.pdf, page 20

[:File:QuakeIIIArena_DC_US_Manual.pdf_p31-18] 18.0 ^18.1 File:QuakeIIIArena DC US Manual.pdf, page 31

[:File:Metropolis_Street_Racer_DC_US_Manual.pdf_p25-19] 19.0 ^19.1 File:Metropolis Street Racer DC US Manual.pdf, page 25

[:File:Daytonausa_dc_us_manual.pdf_p31-20] 20.0 ^20.1 File:Daytonausa dc us manual.pdf, page 31

[:File:Segasmashpack_dc_us_manual.pdf_p22-21] 21.0 ^21.1 File:Segasmashpack dc us manual.pdf, page 22

[:File:Confidentialmission_dc_us_manual.pdf_p26-22] 22.0 ^22.1 File:Confidentialmission dc us manual.pdf, page 26

[:File:Phantasy_Star_Online_Ver_2_DC_credits.pdf_p-23] 23.0 ^23.1 File:Phantasy Star Online Ver 2 DC credits.pdf

[:File:Sonic_Adventure_2_DC_credits.pdf_p-24] 24.0 ^24.1 File:Sonic Adventure 2 DC credits.pdf

[:File:Outtrigger_DC_US_Manual.pdf_p28-25] 25.0 ^25.1 File:Outtrigger DC US Manual.pdf, page 28

[:File:FloiganBrosDCUSManual.pdf_p25-26] 26.0 ^26.1 File:FloiganBrosDCUSManual.pdf, page 25

[:File:Alienfrontonline_dc_us_manual.pdf_p24-27] 27.0 ^27.1 File:Alienfrontonline dc us manual.pdf, page 24

[:File:WSB2K2_DC_US_Manual.pdf_p25-28] 28.0 ^28.1 File:WSB2K2 DC US Manual.pdf, page 25

[:File:SegaBassFishing2_DC_US_Manual.pdf_p19-29] 29.0 ^29.1 File:SegaBassFishing2 DC US Manual.pdf, page 19

[:File:NCAACollegeFootball2K2_DC_US_Manual.pdf_p30-30] 30.0 ^30.1 File:NCAACollegeFootball2K2 DC US Manual.pdf, page 30

[:File:OogaBooga_DC_US_Manual.pdf_p26-31] 31.0 ^31.1 File:OogaBooga DC US Manual.pdf, page 26

[:File:NFL2K2_DC_US_Manual.pdf_p30-32] 32.0 ^32.1 ^32.2 File:NFL2K2 DC US Manual.pdf, page 30

[:File:NFL2K2_PS2_US_Manual.pdf_p42-33] 33.0 ^33.1 ^33.2 File:NFL2K2 PS2 US Manual.pdf, page 42

[:File:Tennis2K2_DC_US_Manual.pdf_p27-34] 34.0 ^34.1 File:Tennis2K2 DC US Manual.pdf, page 27

[:File:VirtuaTennis2_PS2_US_Manual.pdf_p25-35] 35.0 ^35.1 File:VirtuaTennis2 PS2 US Manual.pdf, page 25

[:File:Bombermanonline_dc_us_manual.pdf_p30-36] 36.0 ^36.1 File:Bombermanonline dc us manual.pdf, page 30

[:File:Rez_PS2_US_Manual.pdf_p21-37] 37.0 ^37.1 File:Rez PS2 US Manual.pdf, page 21

[:File:Columns_Crown_GBA_US_Manual.pdf_p16-38] 38.0 ^38.1 File:Columns Crown GBA US Manual.pdf, page 16

[:File:Sonic_Advance_GBA_credits.pdf_p-39] 39.0 ^39.1 File:Sonic Advance GBA credits.pdf

[:File:NHL2K2_DC_US_Manual.pdf_p26-40] 40.0 ^40.1 File:NHL2K2 DC US Manual.pdf, page 26

[:File:NCAACollegeFootball2K3_PS2_US_Manual.pdf_p39-41] 41.0 ^41.1 File:NCAACollegeFootball2K3 PS2 US Manual.pdf, page 39

[:File:SonicMegaCollection_GC_US_Credits.pdf_p-42] 42.0 ^42.1 File:SonicMegaCollection GC US Credits.pdf

[:File:Shinobi_PS2_US_Manual.pdf_p30-43] 43.0 ^43.1 File:Shinobi PS2 US Manual.pdf, page 30

[:File:Sonic_Advance_2_GBA_credits.pdf_p-44] 44.0 ^44.1 File:Sonic Advance 2 GBA credits.pdf

[:File:WorldSeriesBaseball2K3_PS2_US_Manual.pdf_p-45] 45.0 ^45.1 ^45.2 File:WorldSeriesBaseball2K3 PS2 US Manual.pdf

[:File:Condemned_360_US_digital_manual.pdf_p13-46] 46.0 ^46.1 File:Condemned 360 US digital manual.pdf, page 13

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