Influencer marketing platforms

The right platform for the right job.

YouTube, TikTok, X, Twitch and Kick each do something different. We plan creator work platform by platform, then connect it into one campaign.

Tell us your market and goal. We send ten matched creators within 48 hours, free.

Five platforms5

each with a different role, audience and way of working with creators.

Awisee

At a glance

Which platform fits the goal?

PlatformWhat it’s good atBest for
YouTubeTrust, explanation and lasting viewsConsidered purchases, software, finance, tech
TikTokDiscovery, trends and fast testingVisual and impulse products, apps, launches
XReal-time conversationLaunches, news moments, tech, crypto, finance
TwitchLive community attentionGames, apps, hardware, events
KickA growing live audienceStreamer campaigns where fans watch on Kick

Strengths are general. We confirm fit with audience data for your brand.

Short-form compared

Average engagement rate per follower, 2026.

The same kind of vertical video performs very differently by platform.

TikTok2.60%
Instagram Reels0.45%
YouTube Shorts0.30%

Source: Socialinsider, Aug 2026, 69 million videos. Formulas differ, so treat as direction.

How to choose

Pick the platform by the job.

01

Start with the goal

Awareness points to TikTok and Shorts. Understanding and trust point to YouTube. Conversation points to X. Live communities point to Twitch and Kick.

02

Check where your buyers are

We look at audience data for your market before we recommend anything.

03

Use more than one

The strongest campaigns reach the same people more than once: a long video, then short cutdowns, then paid.

04

Be honest about the fit

If a platform isn’t right for your product, we will tell you.

How we work

platform campaigns, step by step.

Brief

You tell us your goal, market and budget. We confirm what success looks like on each platform.

You provide: goal, market, budget range

Shortlist

We send ten matched creators within 48 hours, free, vetted on audience location, real followers, earned engagement and brand safety.

You approve: the creators

Contract and brief

We agree the formats, the message and the usage rights per platform. Disclosure is built into every brief.

You approve: scripts and key messages

Launch

Content goes live on each platform with our checks. Winners can be promoted with paid ads.

You review: before anything goes live

Report

One report across platforms, with what to do next.

You receive: a plain-English report

Questions

Straight answers.

How do you choose platforms?

By where your buyers spend time and what you need the content to do, not by what’s trending.

Can we run one campaign across several platforms?

Yes. We plan one idea and make it natively for each platform, then report on them together.

What about Instagram?

Reels is covered in our short-form comparisons. Ask us about Instagram for your campaign.

How many creators do you have?

More than 2,600 vetted creators across 35+ markets.

Next step

Ready to find the right creators?

Tell us your market and goal. We send ten matched creators within 48 hours, free.

Prefer email? [email protected]